International Business and Marketing

MERCURI is a two-year program which focus on the critical nature of relations between customers and companies/brands. The program will familiarize students with the complexity of customer behaviors and their determinants and explain rules, conditions and bases of making market decisions and strategies. As such, the program will allow students to have a broader perspective based on their better understanding of the customer and their relations with companies. 

If you want to study in 4 countries (Poland, Italy, Germany, Spain), are interested in marketing and want to gain practical knowledge - MERCURI is for you. You will gain knowledge in the field of marketing, build an international contact network, and you will also have the opportunity to obtain a triple diploma from the University of Bergamo, Aschaffenburg University of Applied Science and the University of Economics in Katowice.

Study takes place in the four partner European universities: University of Bergamo (Italy), Aschaffenburg University of Applied Sciences (Germany), Universidad Cardenal Herrera (Spain), University of Economics in Katowice (Poland). Each semester is carried out in a different country.

Classes are conducted in English in the form of lectures, classes, language courses and seminars. Students are also required to cooperate with enterprises and implement consulting projects and internships. The lecturers use interactive methods, specialized computer software and also methods based on the concepts of "experiential learning" and "intensive program".

• original diploma of higher education – at least Bachelor's degree legalized or bearing an apostille
• original diploma supplement/transcript of records legalized or bearing an apostille
• sworn translation of the diploma and its supplement/transcript of records into English or Polish
• certificate confirming your proficient command of English (list of certificates)
• passport or personal ID
• document confirming entitlement to study as Polish citizens (if applicable).